Hey, I’m

Aman Ranjan

Founder of Vashions

My passion lies in crafting transformative technologies that not only push the boundaries of innovation but also empower individuals.

With Vashions, we are committed to crafting an AI-powered platform that brings the in-store trial room experience directly to our customers in real-time.

Join me on this journey of building a future where technology serves as a powerful force for positive change and empowerment.

My interests include Startups, Innovation, Entrepreneurship, Networking, and Deep Tech.

Product Demo Link – https://drive.google.com/file/d/1JP3OxrN65Pbp3YCklJbZFCpatJQTYpQ1/view

Vashions

Founder

Jun 2018 – Present

Noida, Uttar Pradesh, India

At Vashions, our primary focus is on the high-end Fashion Segment. We specialize in providing designer and tailored apparel that complements individual personalities.

Currently, we’re immersed in a project aimed at offering customers a real-time shopping experience online. As an apparel company, we embrace the vibrant and eclectic facets of life, with our passion centered around exceptional clothing.

With a professional background in both business-to-business (B2B) and business-to-consumer (B2C) digital retail markets, we leverage our expertise in sales, marketing, technology, and management to create a superior brand and shopping journey for our customers.

Our commitment extends to ideating, developing, publishing, and delivering reports on integrated digital marketing campaigns, coupled with a keen understanding of system architecture strengths and weaknesses, allowing us to anticipate vulnerabilities and develop effective contingency plans at Vashions.

Skills: Business Strategy · E-Commerce · B2B Marketing Strategy · B2C Marketing · SaaS Development · SaaS Sales · Sales · WordPress · Team Management

Indian Institute of Technology, Patna

Incubated by IIT Patna

Mar 2024 – Present

Patna, Bihar, India

Selected for the prestigious Incubation and Acceleration Programme at IIT Patna, where we are actively working on refining and testing our product in a collaborative and innovation-driven environment. The programme provides access to expert mentorship, state-of-the-art facilities, and a strong entrepreneurial ecosystem.

Our focus during this phase is on validating our product-market fit, gathering feedback through early user testing, and implementing insights to enhance functionality and usability. We’re also strategically developing our Go-To-Market (GTM) plan with support from industry mentors and IIT Patna’s startup network.

In parallel, we are initiating outreach to acquire our first set of customers, building meaningful relationships, and laying the foundation for scalable growth.

PedalStart

Incubated by PedalStart

May 2021 – March 2024

Gurugram, Haryana, India

Vashions is incubated by PedalStart. Getting incubated by PedalStart has been a transformative journey that propelled us into a realm of unparalleled support and strategic guidance.

From seasoned mentors offering invaluable insights to state-of-the-art infrastructure, the incubation process is a crucible where innovative ideas evolve into thriving enterprises.

PedalStart’s commitment to fostering innovation is evident in their hands-on approach, providing a fertile ground for fledgling businesses to flourish. The ecosystem not only nurtures entrepreneurial spirit but also facilitates crucial networking opportunities, paving the way for long-term success.

With PedalStart as a guiding force, startups embark on a trajectory of accelerated growth and sustainable development.

Chandragupt Institute of Management Patna (CIMP)

Incubated by CIMP Patna

Jun 2021 – Nov 2021 

Patna, Bihar, India

Nurtured under the expert guidance of the Centre for Innovation, Incubation and Entrepreneurship at CIMP Patna, I gained comprehensive exposure to the early stages of building a startup from the ground up. The incubation journey provided a strong foundation in ideation, helping me refine initial concepts into viable business opportunities.

During this period, I learned the importance of forming a strong and cohesive core team, aligning roles with individual strengths, and fostering a collaborative work environment. I also engaged in the hands-on execution of ideas, including the development of functional prototypes that addressed real-world problems.

In addition to product development, I received structured mentorship in designing effective go-to-market (GTM) strategies tailored for early-stage startups. This included market research, customer discovery, competitor analysis, and initial marketing tactics to position the product effectively.

Skills: Go-to-Market Strategy · Prototyping · Team Building · Ideation · Startup Execution

ARAA Internet PVT LTD.

Founder

Jan 2016 – 2018

New Delhi, India

I was responsible for assisting vendors in their onboarding process, and guiding them in listing their products online to enhance sales. I defined, recommended, and implemented a vision for ecommerce sites in alignment with the IT strategy. Staying current with ecommerce trends, I drove innovative and experimental multimedia strategies.

Additionally, I communicated ecommerce business performance using various metrics, OKRs, and KPIs, such as share of search, product page performance, brand compliance across retailer channels, sales rank, and more.